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Hours: M-Thu 10am-10pm Fri-Sat 10am-11pm Sun 10am-9pm |
 
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All About R5 RECORDS & VIDEO
By far the most asked question is "What does R5 mean?". Uhhhh…..you'll have to ask Russ. That's Russ Solomon, famous for owning that other record chain that started it all. Funny thing is he doesn't think he's special but he is. He gave birth to a whole new way of getting music in front of music lovers. Back then transistor radios were just coming out and you could get on your Stingray bike and peddle over to that record store and buy a copy of what you just heard through your single crappy ear phone. Amazing! OK, back to the question. The R obviously stands for Russ, or records, or round things, or rutabagas, or whatever; but most likely it's Russ. Why wouldn't it? He owns the joint. But now we have the 5. That's the real question. What's the significance? That 5 is the atomic number of boron should be obvious. But what does boron have to do with music? (except it rhymes with moron which can be applied to much of the music industry today) But an even more obvious use of the number 5 should be these musical tidbits: A Perfect fifth is the most consonant harmony, and is the basis for most western tuning systems. And oh yeah…a musical staff has 5 horizontal lines. Now we're getting somewhere! But a perfect fifth is also a bottle of booze. And of course 5 is the number of players on a basketball team and don't forget the 5 interlocking Olympic rings. This aint goin' nowhere. And there's this: Russ has been quoted as saying it's his favorite number. Really? Out of all the numbers in the universe he picked 5? Whatever. Let's move on. Here is some stuff about R5 Records and Video. R5 Records and Video opened in June of 2007 at 16th and Broadway in one of the best neighborhood locations in all of Sacramento, CA. From the beginning it was NOT designed to compete with the 'Big Box' competitors. The goal was to offer everything the big boys carry but really concentrate on the 'good stuff'. The coolest Indie section. Eclectic Jazz everyone else is afraid to stock. Great collections at really low prices. You get the idea. A really great record store. The store is staffed by some of the best audio and video buyers in the country. Their mission/passion is to carry the most interesting stuff and cater to the real 'music freaks' and still carry everything. And they also scour the ether for better and better deals so the customers can always find something new and at great prices. In fact, most of the prices are the same or lower than Internet prices. And get this… they are expert researchers and can find just about anything in the world which can be special ordered by taking down your information and calling you when it arrives. It's the epitome of the personal touch. R5 also has live music that's sometimes inside and somtimes outside. From local bands to touring Indies. Country to string quartets. Very cool. So, IMAGINE WALKING AROUND THE STORE AND BROWSING AND TALKING ABOUT MUSIC WITH OTHER PEOPLE and then sometimes ACTUALLY HEARING LIVE MUSIC BEING PERFORMED BY REAL MUSICIANS. To sum up:
Please come by when you are in Sacramento and see what everyone is talking about. |